Be clear on what you want to achieve from SMM and how you
want to get there and in what time scale. Do not do too much too soon as it
could become all-consuming and you will take your eye of all the other balls
that you are balancing. Research which platforms best suit your business and
will deliver you the best results, a gauge might be to look at what your
competitors or similar type of successful businesses are using. Lastly once you
start SMM review after a few months and ask yourself is it all working? If not
concentrate on just what is working and getting you the best results and lastly
enjoy it, it is fun! Good luck!
