So now you are ready and prepared to attend the seasonal shows armed with all your brand performance information and a clear vision of what you need for next season to be more successful. There is nothing worse than returning from a show or appointment having not achieved what you needed to. Try and view all your like for like brands at similar times so that you can contextualise the ranges and limit duplication of styles. Get up early and get there early, maximise this opportunity. Make appointments with the brands in advance and plan your route effectively. Make sure you see the fashion shows – beginning of day is best so you can get inspired and see new collections. Keep an eye on your time, plan in break times, refreshment and food breaks. If you don’t feel good than your decision making and concentration skills will be effected, you can then make some buying decisions at the show & place orders. If you know what you need there should be no uncertainty......
