3 of 3 - Changing the product mix to attract new customers


A possible issue when considering niche market products are they by definition appeal or are only relevant to a small but specialised market sector.  Another  tip when looking for new  product lines is to ensure that they offer high or higher margins that will enhance your profitability  and lastly remember it is so important as retailer to push the boundaries, be different and unique in every way including offering the highest level of customer service and shopping experience, it’s not just about the product.